
THE ABERNATHY
Clemson, SC
Prominent developer engages Charlestowne to help manage the construction and operation of a condo hotel to be sold to individual, university-centric owners.
new development
Opportunity
Prominent Clemson developer engages Charlestowne to help manage the construction and operation of a condo hotel to be sold to individual, university-centric owners.
Keys
41Dining Outlets
1Event Space
500 sq ft
Strategy
Considering the revenue potential of collegiate markets, Charlestowne advises for the conversion to a traditional hotel model and orchestrates the shift with all parties.
Results

ADR
first 6 months
ADR in the first
6 months of operation:

Reservations
booked direct
Percent of reservations
booked through direct channels: