HANK’S SEAFOOD RESTAURANT
Charleston, SC
Iconic restaurant takeover that grew to top line revenues.
new development
opportunity
Charlestowne Hotels took over a local icon and was charged with growing top line revenues through bolstering non-peak traffic and using upsell techniques to increase average check.
Seats
162Day Parts
Dinner OnlyAvg. Check
$49.93
Strategy
Using both print and digital channels, Charlestowne repositioned the restaurant as the number one choice for high-end seafood in the Charleston Market to further grow revenues.
See Results
results
Increased
Topline Revenue
Increased Topline
Revenue YOY 2016-2017:
Website
Cover Growth
Website Cover
Growth YOY 2016-2017:
Total
Revenue
Total
Revenue 2017:
