
With an emphasis on decentralization, but with a strong corporate support system, each of Charlestowne Hotels’ properties is able to reach profit levels that would be unattainable alone. Within this arrangement, a hotel receives continuous access to dedicated corporate revenue, accounting, and operational assistance that augments onsite resources. Economies of scale, such as centralized reservations, revenue management, vendor relationships, purchasing, training, etc., enable each hotel to gain brand benefits even if they are not affiliated with a specific one.
The company has proven expertise in a broad range of services. Each of the disciplines listed below can be offered in a consulting arrangement as well.
Development of New and Existing Properties:
• Site selection of future hotel
• In-depth market study of local economy
• Capital improvement analysis
• Debt refinancing
Daily Hotel Operations
• Telecommunications analysis of existing systems
• Inventory management
• Property-wide Intranet and interactive training
• Operational oversight and reporting
• Internal training program
Revenue Generation:
• Internet marketing and website development
• State-of-the-art sales software selection and training
• Customer relationship management
• Data driven forecasting and revenue management
• Economical “Guerilla” marketing
Financial Support:
• Revenue management and cost controls
• Property tax reviews and competitive insurance bidding
• Budgeting, forecasting, monthly statements
• "Uniform Statement of Accounts" reporting system
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