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Revenue Management

Managing the Complex Myriad of Online Distribution
The Charlestowne Hospitality Company commits exhaustive resources to managing the complex myriad of online distribution channels to fully maximize the hotel’s revenue yield. The company’s approach to enhancing revenue and profit generation is at the core of what differentiates it from its competitors.

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eCommerce

Using Online Resources to Gain Exposure and Capture Market Share
Charlestowne acknowledges how vital online distribution and exposure is to generating revenue and capturing market share. An emphasis on a sophisticated eCommerce strategy is apparent in the countless online initiatives which include online distribution, website design, search engine optimization (SEO), search engine marketing (SEM), email advertising and social media.

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Marketing

Creating Multi-Targeted Campaigns to Engage with Guests Before and After Their Stay
The guest experience begins prior to arrival, and if given the opportunity, should extend for months after their stay. From the first advertisement a guest sees to the initial piece of collateral they hold, Charlestowne Hotels understands the impact of each marketing initiative.

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Sales

Providing the Tools and Training to Generate Leads, Capitalize on Revenue and Deliver Exceptional Service
Strategic partnerships and worldwide exposure are the primary drivers in generating and managing national and global accounts. Charlestowne Hotels provides sales managers with the necessary tools and resources to identify top producing leads and develop enduring relationships that convert into positive guest experiences and increased revenues.

Recent Blog Highlights

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Spectator Named Travel + Leisure’s #1 Hotel

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A Soft Brand, New Management, or Both?